Thursday, November 8, 2012

Type & Layout

Type & Layout
Author: Colin Wheildon
Edition: 2nd
Binding: Paperback
ISBN: 1875750223



Type & Layout: Are You Communicating or Just Making Pretty Shapes


With additional material by Geoffrey Heard and the original foreword by advertising guru the late David Ogilvy, this is a book for anyone who has a say in what appears in print and needs to know whether, as well as looking good, it will do its job by being read. Get Type & Layout computer books for free.
Out of print for several years, this expanded and updated edition of the book is based on research carried out by the author in Sydney. Parts were first published in a brochure Communicating or Just Making Pretty Shapes by the Newspaper Advertising Bureau. It created a furor in the publishing and advertising industry because while it supports some old mores, it demolishes others. As David Ogilvy says in the foreword: "Hitherto designers have had to rely on their guesses as to Check Type & Layout our best computer books for 2013. All books are available in pdf format and downloadable from rapidshare, 4shared, and mediafire.

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Type & Layout Free


As David Ogilvy says in the foreword: "Hitherto designers have had to rely on their guesses as to

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