Gender Inclusive Game Design

Author: Sheri Graner Ray
Edition: 1
Binding: Hardcover
ISBN: 1584502398

Gender Inclusive Game Design: Expanding The Market (Charles River Media Game Development)

Women and girls of today are more tech savvy than ever before and research shows that they currently make up over 52% of Internet users and 70% of casual online gamers. Get Gender Inclusive Game Design computer books for free.
Why then, is the game industry still producing computer games that primarily target males ages 13-25? With this tight focus, game developers are not only sharply limiting their possible total income, but they are losing sight of the bigger picture. The games industry is currently growing faster than the target market. To keep the industry strong and growing, game developers must start looking at expanding their market, which means designing titles that are accessible to the female audience. Successful entertainment industries have sustained growth for decades because they Check Gender Inclusive Game Design our best computer books for 2013. All books are available in pdf format and downloadable from rapidshare, 4shared, and mediafire.

Gender Inclusive Game Design Free

Successful entertainment industries have sustained growth for decades because they

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